THE SOUL SYMBOL

Five Stars Rise in the East

Han Dynasty Brocade Arm Guard Inscription
Housed at Xinjiang Uyghur Autonomous Region Museum

Two thousand years ago, Chinese ancestors wove their reverence for heaven, confidence in civilization, and hopes for the future into this small brocade. Today, we adopt it as our soul symbol, carrying forward twenty years of academic achievements from China's Civilization Tracing Project.

Let the wisdom of Oriental civilization illuminate the world
Let the vision of unity become reality

Core Architecture

One Core, Two Wings, Three Layers

Tracing → Communication → Empowerment

01

探源

向内深挖

承接中华文明探源工程二十年学术成果。九大文明对话场景,五大行业探源行动,百圣传世思想工程。用考古实证和学术研究说话,挖掘文明本源。

02

传播

向外讲好故事

中华文化复兴全球行动。东方时尚大秀、传播大使、复兴中心三大抓手,联动11大传播领域,构建从田野到课堂、从产品到思想的完整传播链条。

03

造福

赋能产业

以品质认证帮助传统产业升级,以数字能力赋能中小企业转型,以百圣思想库服务全球用户。对接联合国可持续发展目标,真正做到以文化人、以文惠民。

5000
文明传承
9
大文明对话场景
11
大传播领域
17
项联合国SDGs
Aligned with UN 2030 Sustainable Development Agenda